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Crafting a distinctive and vibrant campaign concept for leading fashion brand

  • Campaign Identity
  • Visual Design
  • Web Design
  • Design System

Ambush's yearly spring/summer fashion show is already a highly-anticipated event, but what if we could take it to the next level by giving it a strong identity?

We designed a concept for the show's identity and campaign design system that united fans and created a sense of excitement and anticipation for the show, with delicate balance of sophistication and dynamism.

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Kaie Salon